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Building a Strong Personal Brand Through LinkedIn and Resumes with Putri Pariwisata 2025
July 15, 2025

As part of the Youth and Humane Entrepreneurship Seminar at President University on 15 July 2025, Skye Blanks, Chief Operating Officer of ICSB, presented a compelling special lecture titled “AI Entrepreneurs: Innovation in the Age of Machines.” Held at the Charles Himawan Auditorium, his session inspired students to embrace the digital economy and use platforms like TikTok, Instagram, and YouTube to build personal brands and scalable ventures. He emphasized how digital tools—especially AI—are powerful equalizers that can help young entrepreneurs grow their reach and impact.

Blanks highlighted the importance of authenticity, consistency, and ethical technology use. With real-life case studies and easy-to-follow frameworks like RTF and CARE, he showed how students can use AI to generate content, build their brand, and automate processes. His core message was to build in public, be guided by values, and turn digital attention into meaningful growth. (Rachel V, PR Team. Photo: Roffizul H)