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One of the crucial issues in sustainable manufacturing highlighted by mechanical engineers is the issue of energy. This is indeed an important issue. No machine can ever work without energy. The world can stop spinning if it runs out of energy.
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Today the world is undergoing many changes. There is a greenhouse effect that triggers global warming. The ice at the poles is melting, increasing the water level on Earth. As a result, areas that were previously never flooded are now flooded.
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Email marketing is a form of direct marketing as well as digital marketing that uses email to promote a business's products or services. This method is expected to help customers know about new items or offers in the future through the automated emails they receive.
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To increase the traction and popularity of online shopping, one of the things done by players in the e-commerce industry is holding a thematic online shopping event. For example, exhibitions held to promote and showcase certain products, or thematic online shopping events. From a number of events that have been held, generally managed to attract many consumers to take advantage of this momentum. That's because of the many discounts offered.
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Flash Coffee was first present in Indonesia in early 2020 with four outlets at that time. Currently, Flash Coffee claims to have opened 90 coffee outlets in the countries where they operate. The company also admits that the majority of outlets have been able to make a profit. They are targeting to open 350 new outlets across Asia before the end of 2022 (id.techinasia.com).
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Digital transformation is one of the important keys for the growth of MSMEs in the country. This should be the concern of many parties, including the government, industry players, and the world of education. Moreover, the Minister of Trade, Muhammad Lutfi predicts that Indonesia's digital economy will grow 8 times by 2030 with a value of Rp. 4,531 trillion.
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In another part of his speech, Chairy also mentioned the development of new marketing trends, especially in social media, which relies on influencers or buzzers. This phenomenon occurs not only in the business field but also socially and politically. Whether from celebrities or influential figures, many influencers are deliberately paid to influence people's attitudes and behaviors. These influencers, according to Chairy, can play an essential role in encouraging people to consume more responsibly. Unfortunately, added Chairy, in an increasingly capitalistic and hedonistic society, many influencers prefer to pursue material gains and ignore this noble role. In his speech, Chairy also emphasized the community's role in encouraging the circular economy for a better future for the nation and state. Here, what is meant by a circular economy is an economic activity that includes reuse, product improvement, recycling, environmentally friendly production design, sustainable supply chains, and includes more responsible consumption. "So, the movement to consume consciously is very relevant to the concept of a circular economy," said Chairy.
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As conveyed by Prof. Dr. Chairy in the inauguration oration of a professor of management at President University, Saturday (21/8). Chairy is the second professor inaugurated by President University. Previously on April 26, 2019, President University inaugurated Prof. Dr. Jony Oktavian Haryanto, the Rector of the university, who was the first professor. “I feel proud because today we again inaugurate a professor whom President University carried out. Hopefully, the inauguration of Prof. Chairy inspires other President University lecturers to become professors immediately," said Jony Haryanto in his speech.
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