Wednesday (15/9) dusk. At that time, all President University (PresUniv) students from various study programs, who were also tenants at SetSail BizAccel, were flooded with various expressions that felt shocking, but at the same time, inspiring. SetSail is a business incubator founded by PresUniv and is expected to produce many new entrepreneurs from the campus environment. Here is part of the expression:
“When everything seems under control, you move too slow!”
“Never stop learning, coz life never stops teaching.”
“Crazy ideas are welcome.”
“Let us celebrate every failure.”
“There is no bad idea.”
And many other expressions. Daeng Sanyoto, TaniHub's Head of Partnership & Social Impact, the speaker at the webinar, explained all these expressions. Daeng who appears on the screen with the name Her Sanyoto said, all of these expressions are part of the corporate culture at TaniHub.
He explains some of the meanings of these expressions. The phrase “when everything seems under control, you move too slow” is taken from F1 driver Mario Andretti. Andretti said if everything is under control when you control the car, it means it runs slowly—if it is out of control, that is speeding. What can be learned from this expression? Daeng explained, “Never feel that you are the smartest, the greatest, and feel that you do not need to study anymore. This feeling is dangerous because it can catch us unguarded, enter the comfort zone trap, and be easily overtaken by competitors. Moreover, in the world there are always new things that are often unexpected.”
Then, the phrase "never stop learning, coz life never stops teaching" means never feel old and stop learning. So, never stop developing yourself.
At TaniHub, he says, everyone is free to come up with crazy ideas. Also, no bad ideas. All good ideas. Moreover, still, at TaniHub, every failure needs to be celebrated. The celebration is also a sign that we must learn from every failure.
TaniHub is a startup in the agricultural sector pioneered by William Setiawan, Michael Jovan Sugianto, Pamitra Wineka, Ivan Arie Sustiawan and Miftahul Choiri. TaniHub's idea stemmed from concern when tomato farmers threw away their crops during the primary harvest season. At harvest time, the supply of tomatoes was so abundant that the price fell. At that time, the tomatoes even became worthless and were left to rot.
This condition makes them concerned, … and at the same time moved. What can they do to help the farmers? Then, in October 2015, they got together to come up with ideas, including action plans.
Daeng said many startups focus on "how." For example, there is a startup whose business is ornamental plants. The founder saw many diggers on the roadside looking for work. So, he was busy building a platform to help these builders get jobs. Time is up for that. He forgot on "why." The founder forgot to ask why the builders did not get a job.
So, many startups find the problem, and then they are busy thinking about how to solve it—not thinking about "why," why the problem happened. (JB Susetiyo. PR team. Photo: JB Susetiyo).
